Swagger & Swoon is a wedding wear shop in Pershore, Worcestershire. The business is dedicated to providing a fantastic experience for couples and their guests before the big day. The team offers an unparalleled colour range, an in-house workshop, and excellent customer service. Thousands of happy couples rely on Swagger & Swoon every year, and our ties, cravats and matching pocket squares have adorned weddings worldwide for over a decade. This even resulted in us winning Best Groomswear in the UK Wedding Awards.

Our products have appeared in Wedding Magazine, Brides, You & Your Wedding, Inspired Bride, Wedding Ideas, Cosmopolitan Bride and numerous wedding blogs, and our customers consistently rate us 5* in independent customer surveys.

Services Offered

Sorting the groom's ties may not be as glitzy as buying the wedding dress, but we love it! The last word is probably best left to one of our customers, Kayleigh, who left this review recently:

'Massive thank you to George and the team at Swagger & Swoon for the ties, bow ties, pocket squares and socks for our wedding. We had issues finding the correct colour match and ordered many different options online with no joy. We then came across Swagger & Swoon, and the service was incredible. We sent off a cutting of the bridesmaid dresses and were sent back colour swatches to choose from. The final match was PERFECT. Our order was received shortly after. It was top quality, and we were delighted! I would highly recommend you guys to anyone.'